Utility
NYC product studio behind apps for the NBA, Nike athletes, and A24.
- Founded2013
- HQNew York, USA
- Employees50 – 100
- Pricing$150 – $199/hr
- Websiteutilitynyc.com
Utility at a Glance
User Rating4.8 / 521 reviews
Founded2013
HeadquartersNew York, USA
Employees50 – 100
Pricing$150 – $199/hr
Websiteutilitynyc.com
Industries
Categories
About Utility
Utility built its reputation on culture-adjacent consumer products: apps for NBA teams, athlete brands, and media companies like A24 that need product craft to match their brand equity. A senior New York team runs strategy through launch, and the studio consistently lands on app-agency award lists. Boutique scale keeps the bar — and the price — high.
Who Utility Is Best For
Brands whose app must carry real cultural and design weight.
Utility Key Features
- Product strategy
- iOS and Android apps
- Brand-led UI/UX
- Backend and API development
- Post-launch product growth
Utility Pros and Cons
Pros
- Elite consumer product design
- Sports and media vertical depth
- Senior NYC team end to end
- Award-winning portfolio
Cons
- Premium rates
- Limited capacity windows
- Not built for staff augmentation
Utility Pricing
$150 – $199/hr
Utility FAQs
What is Utility known for?
Consumer apps for sports and media brands including NBA franchises.
What are typical budgets?
Most engagements run $150,000+ at $150-$199/hour.
Utility Reviews
Sources and Review Notes
Last reviewed: August 5, 2026
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