Brevo

Email, SMS, and CRM priced by sends, not subscribers.

4.4
(28 reviews)
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  • PriceFree – from $9/mo (email volume)
  • Founded2012
  • HQParis, France
  • Employees500 – 1,000

About Brevo

Brevo, formerly Sendinblue, flips the pricing model: pay for emails sent, not contacts stored, which suits big lists with light sending. The suite bundles email, SMS, WhatsApp campaigns, transactional sending, and a free CRM. Europe loves its GDPR-native posture. Automation is capable if less deep than ActiveCampaign, and the free plan is genuinely usable.

Key Features

  • Email campaigns and automation
  • SMS and WhatsApp marketing
  • Transactional email API
  • Free built-in CRM
  • Multi-channel workflows

Pros & Cons

Pros

  • Send-based pricing spares big lists
  • Unlimited contacts on every plan
  • Transactional email included
  • Strong GDPR compliance stance

Cons

  • Automation lighter than specialists
  • Daily send cap on free plan
  • Template editor is average

Frequently Asked Questions

How is Brevo priced?
By monthly email volume with unlimited contacts; 20,000 emails costs roughly $29.
Is Brevo good for transactional email?
Yes, its API and SMTP relay make it a budget alternative to dedicated providers.

Reviews

4.4

28 reviews

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Similar Software

Best For

Businesses with large contact lists that send selectively.

Sources & Review Notes

Last reviewed: July 28, 2026

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